Tsuyoshi Takahashi, President and CEO of BMZ
“Reduces fatigue”, “prevents injury”, “improves performance”
High-performance insoles that support the soles of Olympic medalists
The arrangement of a skeleton, called “alignment,” is said to greatly influence people’s health. Even a slight distortion in balance can cause stiff shoulders, headaches, and sometimes irreparable serious injuries if allowed to continue for a long time. There are several companies working on innovative insoles that improve the function of the foot by adjusting the balance of the skeleton. BMZ, Inc. has had its Tokyo office in EGG JAPAN since 2018.
Do not underestimate it as a “mere insole.” The insoles, originally developed by the company based on the results of medical research, are manufactured for the purpose of “reducing fatigue,“ “preventing injury,” and “improving performance.” They are being evaluated by many top athletes such as golfers, soccer players, baseball players, and track-and-field athletes. In addition, Japanese national skiers and alpine snowboarders have placed a great deal of trust in the company, and many participants are purchasing its products at their own expense.
He devoted himself to soccer when he was in high school and was talented enough to be elected as a prefectural representative. However, his career as a player came to an end due to an injury. After that, while working at a general sports shop in Gunma, he expanded his knowledge in ski boots, soccer spikes, and insoles. He was also involved in tune-up and development. In 2001, he opened his own store that manufactured custom-made insoles and tuned-up ski boots. In 2014, he founded BMZ Co., Ltd. The company aims to go public in 2022.
Founded in Minakami Town, Gunma Prefecture in 2001, the company has developed an epoch-making high-performance insole by combining the feedback from top athletes with know-how cultivated in the pursuit of proper alignment for skiers. It has gained support from Japanese skiers, Japanese alpine snowboarders, professional golfers, J-League players, professional baseball players, and track-and-field athletes. Currently, the company is also developing insoles for business and casual wear. With the philosophy of “contribution to the foot – the best in the world," the company is constantly challenging and pioneering new fields.
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